SPM Online has been created to support the needs of progressive organisations that face the challenges of an ever changing and global marketplace. Today, success is defined by the ability to quickly develop and implement new concepts and ideas in order to adapt and ride the wave of change.

Based on the Spony Profiling Model (SPM), SPM Online products and services have been developed to release the potential of each individual:

• New world, new rules: Gone is the time where one could learn the skills of a particular discipline, familiarise oneself with an industry and apply the same old models again and again. Today, the unique blend of people's styles and personalities are what matters: are you supportive, driven, creative or precise? The SPM provides invaluable feedback on individual values and behaviours, which can enable people to understand one another and thrive in a changing environment.

• A global outlook: Ever wondered what Japanese, German or American success stories are based on? Surely not on a common approach to managing and doing business! Globalisation underpins the ability to effectively work and communicate with different cultures. Anyone who has tried knows how difficult it can be. The SPM is the only profiling model that links both individual and cultural differences, so that you are best equipped to deal with potential areas of misunderstanding and conflict in order to thrive in a global world.

• Set the trend: Our economies are going through a period of radical change that requires a paradigm shift in the way that we think. Leading economists and sociologists have already monitored the emergence of a new cultural era based on borderless exchanges and immaterial production. This evolution forces companies and individuals alike to change the way they think and work. Only passionate and committed staff will deliver successful marketing plans and strategies, innovative new products and services: it is time to put the human factor back into focus. The SPM has been designed to address these challenges of the 21st century, through the use of innovative tools like the Individual Profiler, the Team Profiler and the Role Profiler.